Advertising Optimization Manager (Oakland Lake Merritt / Grand)

Feb. 21, 2012

San Francisco, CA

Confidential

Sendori has an immediate opening for an Advertising Optimization Manager. This position is responsible for monitoring and improving network optimization for our customers by analyzing CPC, CPA, and other proprietary performance settings in Sendori's advertising system. Working closely with Strategic Account Managers and Account Executives, the Optimization Manager proactively provides account optimization suggestions in an effort to grow accounts and revenue.

SUMMARY:

Analyze performance data and provide intelligent synthesis, interpretation and appropriate action plans based on conclusions.

Investigate and help to implement new solutions that enhance campaign performance.

Maintain high levels of up-to-date knowledge of best practices and strategies in the management of online paid media.

Complete new client setup and optimization changes in Sendori system.

Develop and utilize a thorough knowledge and understating of all internal systems to respond to general and specialized customer requests; click activity inquiries, relevancy issues, etc.

Provide account optimization recommendations and suggest additional listings in an effort to grow accounts.

Work collaboratively with team members to improve account performance for new and existing clients.

Collaborate with Product Development and Customer Success teams to ensure system issues are identified and enhancements are communicated.

Provide senior-level support to clients managed by team members as needed.

Lead and mentor junior staff as the group expands

REQUIRED EXPERIENCE:

Bachelor's degree in Marketing, Information, Statistics or a related field

4-5 years of client service experience in internet media or advertising, ideally in paid search, search engine optimization, or performance marketing.

Experience working with ad servers/ad trafficking

Proficiency with HTML

Strong internet experience including familiarity with various internet browser and email applications

Clear understanding and experience with various ad serving technologies (such as DART, ATLAS, Google Analytics, Core Metrics, Omniture) and best practices

Advanced Excel Skills

Customer Relations Management (CRM) experience

Strong attention to detail

Ability to multi-task, prioritize, and work under tight deadlines

Strong problem solving skills

Excellent communication skills (verbal and written)

Positive customer service attitude with flexible and adaptable mindset

Ability to work in a dynamic, fast paced environment

Sendori is a top 100 Quantcast property reaching more than 11 million consumers each month. Sendori's desktop application works in tandem with a web browser's address bar to dramatically speed access to tens of thousands of the most popular websites. A mistyped brand name, keyword or partial URL directly in the address bar delivers the correct website -- every time. Sendori's desktop application also makes computers more secure because address typos, a major source of malicious websites, are eliminated. 6 million Americans mistype brand domains on the Internet every day exposing themselves to harmful websites and frustrating delays. This consumer experience costs brands $500 million per year in lost sales and brand equity. Sendori partners with the largest and most respected brands in the world to deliver a simply better internet navigation experience.

Sendori offers the creative excitement of a start-up within a profitable, established company. Our culture values our employees and their contributions. Sendori is conveniently located in the historic Wakefield building in Uptown Oakland a half a block from the 19th Street BART station. Sendori offers a competitive compensation and benefit package including a commuter subsidy.

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