Social Media Marketing Intern (Soho)

Feb. 16, 2012

New York, NY

Confidential

Description:

An opportunity to gain valuable experience as a paid intern with a major footwear company, in the shoe making business for over 63 years. You would be responsible for assisting in the maintenance and enhancement of the company's main brand's electronic social media strategy campaign.

Essential Functions:

Assist in researching and identifying social media sites and blogs to support marketing campaigns.

Assist in managing the company's social media profiles.

Assist in compiling feedback data from sites useful in developing an internal marketing strategy.

Report on creative and emerging social media solutions.

Post on all social media outlets including brand blog, twitter, and face book and assist in building relationships within these platforms across the web.

Identify interesting stories from around the web to help build relevant social content across network.

Assist in developing an editorial calendar for the blog.

Send product and event information to online outlets to try to secure editorial placement.

Requirements/Skills:

Excellent writing skills, both for blogging/social media as well as traditional news/editorial outlets.

Very connected and savvy in all relevant social networks and online tools.

Strong knowledge of, and passion for, social media, entertainment/popular culture, fashion, twitter, face book, and tumblr, blogs, etc.

Ability to follow up, work within timelines, and provide timely solutions.

Proficient with MS Office.

Knowledge of basic HTML, and basic Photoshop.

Education:

College student pursuing marketing degree preferred.