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Pr Manager
Jan. 18, 2012
New York, NY
Network Showroom
The Manager of Public Relations will manage the editorial press for all luxury accessories collections within the Showroom. This position will be responsible to develop strategic relationships between the company and USA publications, as well as, ensuring product placement and correct positioning within these publications.
Core Responsibilities:
Manage editorial press and our team of PR Assistants.
Communicate daily with all national and regional publications, prioritizing and allocating the various collections in order to maximize editorial coverage.
Coordinate and facilitate relationships between the showroom and media publications to ensure the correct positioning of the brand within the luxury market.
Assistance in coordinating and securing press for special events.
Implement and support annual press strategies for each brand with particular focus on luxury publications.
Analyze past and current press rankings for each brand in order to forecast and strategize for the upcoming season.
Strategize with in-house wholesale teams to include marketing tactics and messaging for each brand.
Possible travel to Paris/Milan in preparation and execution of the collection presentations to editors and coordinate press appointments