Group Senior Graphic Designer : Serta Mattress Company (Chicago)

Dec. 9, 2009

Chicago, IL

PICTUREPEOPLE


Requisition #: 02327
Published Job Title: Group Senior Graphic Designer
Plant Location Code: Group/Hoffman
Payroll Dept Code: Hof Marketing
State / Province: Illinois
City: Hoffman Estates
Field of Interest: Corporate Creative Services/Graphic Design
Hourly / Salary: Salary
Shift: 1st Shift
External Job Description: SERTA MATTRESS-NATIONAL BEDDING COMPANY
JOB DESCRIPTION
TITLE: Senior Graphic Designer
LOCATION: Group
GENERAL FUNCTION
Supports the Sales and Marketing functions through the production of various formats and areas of creative advertising and collateral design that effectively communicate the Serta brand and product objectives. Receives and responds to requests from internal and external customers for advertising and marketing materials. Takes requests from internal and external customers and effectively translates into creative marketing support collateral and advertising. Receives creative direction from Director of Retail Marketing and Vice President of Marketing. Works directly with various vendors and freelance designers to complete projects as needed.
SPECIFIC RESPONSIBILITIES
*1. Acts as Creative Services Department liaison with representatives from the Company's sales function and external customers/dealers to support sales and marketing objectives as well as other needs of the Company. Receives and responds to requests for advertising materials from internal and external customers, and prioritizes work in order to meet project deadlines. Manages workload independently with minimum supervision.
*2. Works in various Mac-based design software packages in both design and production assignments.
*3. Presents creative concepts to marketing team and managers when necessary.
*4. Works directly with large retail and national account teams and/or assigned brands for specific advertising and marketing support to include leading outside photography shoots or other creative project as directed by the Director of Retail Marketing.
*5. Assists in the design of materials used in various marketing mailings and necessary meeting materials as assigned.
*6. Under the direction of Director of Retail Marketing, leads development of advertising materials including print ads, price tags, inserts, brochures, logos, outdoor and in-store posters, electronic and digital media, newsletters and various other multi-media marketing materials within Serta's branding and legal requirements. Writes copy for marketing materials as needed.
*7. Develops new business private brand identity and works with new accounts with proper marketing/advertising roll-outs under the direction of the Director of Retail Marketing.
*8. Works with and manages direction for various vendors and freelancers to complete projects. Tracks all shipments of advertising items for items shipped internally and by outside vendor. Maintains related records, and follow-ups as needed to complete projects from concept to final printing and delivery as needed.
*9. Assists the Director of Retail Marketing with the production of various Advertising presentations including production of advertising presentation materials.
*10. Maintains internal documentation including requests, turnaround times and outcomes. Organizes and maintains various records, files and reports including shipping lists and expenditure records for Creative Services and Marketing Departments.
11. Coordinates and/or provides assistance for special projects and assists other departments as needed.
12. Performs other duties as assigned.
*Essential Functions
EDUCATION, TRAINING AND EXPERIENCE
A. REQUIRED: 1. Bachelor's degree in graphic design or related field
2. Three to five years experience in retail advertising/marketing or related experience
(or Associate's degree with 5+ years related experience)
3. Strong working knowledge of Quark Express, Photoshop, Illustrator, PowerPoint, InDesign and Acrobat in Mac environment
3. Familiarity with marketing design, retail advertising and digital production
4. Experience directing/coordinating photography shoots
5. Familiarity with printing processes, various p